DIY Duplicate Title and Meta Cleanup Across a Larger Site

On a bigger site, it's common for many pages to accidentally share the same title or description, often due to a template default that was never customized.

Export a Full List of Titles and Descriptions

Reviewing a complete list, rather than clicking through pages individually, makes duplicates far easier to spot.

Prioritize Fixing High-Traffic Duplicates First

If the list is long, start with the pages that matter most to your current traffic and business goals.

Set a Standard Going Forward

Establishing a simple process for writing unique titles and descriptions on new pages prevents the same problem from recurring.

Next step: Use the SEO Audit to generate a full list of your site's current titles and descriptions to review for duplicates.