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The Seowolf Edition Wednesday 11 November 2026 SEO · PPC · Email · Conversion · Affiliate

Seowolf's Seo-Serps Marketing Made Easy.

Plain-English guides to ranking, converting and running an online business — what to do next, and which popular advice to skip.

Cover story11 min read Magnetic Marketing FAST Action Boot Camp Review: Implementing Dan Kennedy's System in Two Days Reading Dan Kennedy is straightforward. Implementing him is harder: many people who study a marketing book or course end up with notes rather than a new campaign. Magnetic Marketing's FAST Action… Online Business & Marketing · Read it →

What do you want to fix?

Pick a goal — we'll show you where to start.

01 Rank higher on Google SEO & Search Marketing → 02 Earn from recommendations Affiliate Marketing → 03 Grow a list that buys Email Marketing & List Building → 04 Turn visitors into buyers Website Conversion & Sales → 05 Spend less per ad click PPC Advertising → 06 Write content people return to Content, Blogging & Traffic → 07 Build a business that runs Online Business & Marketing → 08 Get the basics right General & Other →
Reading paths

Learn it in order.

Four reads per topic, shortest first. A new set every visit.

Spend less per ad click

  1. What You Can Learn by Becoming Your Competitor's Customer3 min read
  2. Landing Page Relevance in Paid Search3 min read
  3. Search Ads vs. Display: Why Traffic Quality Varies3 min read
  4. Media Buying and PPC for Beginners: Platforms, Pricing, Targeting, Bidding and Testing11 min read
More in PPC Advertising →

Turn visitors into buyers

  1. Website Conversion Optimization: Funnels, Testing, Trust Signals and Costly Mistakes6 min read
  2. How to Write a Sales Letter: Structure, Headlines, Leads, Bullets and the Close10 min read
  3. Write Like Dan Kennedy Challenge Review: Personality-Driven Copy in 3 Days11 min read
  4. Seowolf's Guide to Direct Response: Sales Copy That Turns Sceptical Readers Into Buyers — Without Hype18 min read
More in Website Conversion & Sales →

Get the basics right

  1. Filtering SEO Lists by Line: Keep Lines Containing, Starting, Ending or Matching a Pattern12 min read
  2. Text Case Conversion for SEO: Lowercase, Uppercase, Title Case, camelCase and More18 min read
  3. Deduplicating and Comparing SEO Lists: Duplicates, Unions, Intersections and Gaps18 min read
  4. Removing Noise From SEO Lists: Remove Lines by Text, Pattern, Length or Digits20 min read
More in General & Other →

In this edition

Find any guide →
General & Other · 24 min Sorting and Ordering SEO Lists: Alphabetical, Length, Word Count and Random Sorting looks trivial until you need it to answer a question: which titles are too long, which keywords are genuine long-tail phrases, which entries were truncated by an export, which tasks get done…
  1. 01 ProxyScrape: The Complete Beginner-to-Advanced Guide SEO & Search Marketing · 33 min
  2. 02 Media Buying Math and Measurement: ROAS, CAC, Attribution, Incrementality and Scaling PPC Advertising · 10 min
  3. 03 Selling Opportunity by Dan Kennedy: Review and the Core Idea Inside Website Conversion & Sales · 11 min
  4. 04 Choosing a CMS for Your Website in 2026 Content, Blogging & Traffic · 3 min

Tools for these topics

All free tools →
SeoWolf's Intent Engine See whether a keyword wants to buy, compare or learn before you write for it. Sales Letter Generator Answer a guided quiz and get a full 28-section sales letter draft. Open Ports Check Scan a host for exposed and listening ports. Longtail Keywords Generate long-tail keyword variations from a single seed term.
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