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The Seowolf Edition Monday 9 November 2026 SEO · PPC · Email · Conversion · Affiliate

Seowolf's Seo-Serps Marketing Made Easy.

Plain-English guides to ranking, converting and running an online business — what to do next, and which popular advice to skip.

Cover story11 min read Selling Opportunity by Dan Kennedy: Review and the Core Idea Inside Most offers are pitched as improvements: faster, cheaper, cleaner, easier, more features, better support. The difficulty is that competitors make the same claims, so the customer compares on price.… Website Conversion & Sales · Read it →

What do you want to fix?

Pick a goal — we'll show you where to start.

01 Rank higher on Google SEO & Search Marketing → 02 Earn from recommendations Affiliate Marketing → 03 Grow a list that buys Email Marketing & List Building → 04 Turn visitors into buyers Website Conversion & Sales → 05 Spend less per ad click PPC Advertising → 06 Write content people return to Content, Blogging & Traffic → 07 Build a business that runs Online Business & Marketing → 08 Get the basics right General & Other →
Reading paths

Learn it in order.

Four reads per topic, shortest first. A new set every visit.

Build a business that runs

  1. Magnetic Marketing Challenge Review: From "Annoying Pest" to "Welcome Guest"11 min read
  2. No B.S. Direct Marketing for Non-Direct Marketing Businesses: Review and the 10 Rules11 min read
  3. Magnetic Marketing Diamond Membership Review: What You Get and Who It's For11 min read
  4. Ad Verification: The Complete Guide25 min read
More in Online Business & Marketing →

Rank higher on Google

  1. Using an Expired Domain the Right Way: Redirects, Rebuilds and Legitimate Uses8 min read
  2. Expired Domains Explained: How They Work, What They're Worth and How to Buy One8 min read
  3. Long-Tail Keywords: The Complete Guide to Finding, Validating and Prioritizing Them10 min read
  4. DIY Technical and On-Page SEO Audit: A Step-by-Step Walkthrough12 min read
More in SEO & Search Marketing →

Spend less per ad click

  1. Split-Testing Ads: Let Data Pick the Winner3 min read
  2. How Much Data Before You Trust PPC Results3 min read
  3. Dynamic Keyword Insertion and Its Trade-Offs3 min read
  4. Media Buying and PPC for Beginners: Platforms, Pricing, Targeting, Bidding and Testing11 min read
More in PPC Advertising →

In this edition

Find any guide →
General & Other · 8 min Web Accessibility and Form Design: A Practical Guide to Inclusive, Usable Interfaces Around one in six people worldwide lives with a significant disability, and far more experience temporary or situational limitations — a broken arm, bright sunlight on a phone screen, a noisy train…
  1. 01 MailPoet Review: Email Marketing That Never Leaves Your WordPress Dashboard Email Marketing & List Building · 16 min
  2. 02 Seowolf's Guide to SEO: The A to Z Desk Reference That Shows You Which SEO Advice to Ignore SEO & Search Marketing · 18 min
  3. 03 App and Platform Testing With Proxies: The Complete Guide Online Business & Marketing · 25 min
  4. 04 Proxy Affiliate Programs: How Marketers and SEOs Earn Recommending Proxies Affiliate Marketing · 10 min

Tools for these topics

All free tools →
Seowolf Podcast Real talk on marketing, persuasion and SEO strategy. Keyword Position Checker Check where a page currently ranks for a target keyword. LSI Tool Surface semantically related keywords to add topical depth to content. Cohort Tool Track how groups of visitors behave over time after their first visit.
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