A browsing-capable AI assistant lets you ask questions about a competitor's page while you're actually looking at it, which speeds up the kind of manual competitive research SEOs do constantly.
Ask for Structural Observations in Real Time
While reviewing a competitor's page, you can ask directly what headings, internal links, or content sections it's built around, rather than manually copying the page elsewhere to analyze.
Compare Multiple Open Pages
Reviewing several competitor pages in sequence and asking for a comparative summary is faster than switching between separate note-taking tools.
Use It to Draft Notes as You Go
Capturing quick, structured notes on what you're seeing page by page keeps your competitive research organized without breaking your browsing flow.
Next step: Use the Website Screenshot Generator to capture a dated visual record of a competitor page alongside your browsing notes.