Level: Advanced
Pulling every concept in this series together, a comprehensive audit systematically reviews authentication, reputation, compliance, and infrastructure in one structured pass.
Start With Authentication Fundamentals
Confirming SPF, DKIM, and DMARC are correctly configured and aligned across every sending source is the necessary foundation before evaluating anything further downstream.
Move to Reputation and Compliance Signals
Reviewing blocklist status, complaint rates, bounce handling, and bulk sender compliance requirements builds on that authentication foundation with the reputation layer built on top of it.
Close With Infrastructure and Process Review
Confirming PTR records, TLS configuration, and documenting your ongoing monitoring process ensures the audit produces not just a snapshot, but a sustainable system for catching future issues early.
Next step: Use the SEO Audit to run a broader technical site audit alongside your email deliverability review to catch related infrastructure issues in the same pass.